Why Startups Need to Look at US Boutique Call Centers

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Why Startups Need to Look at US Boutique Call Centers

So many huge call centers dominate the landscape. Thousand seat centers with locations that span the globe. When startup companies think of a call center or call center outsourcing, for many, these large companies are the first to come to mind. For many larger clients they do serve a great service. They offer high volume service and sales to major companies that need hundreds or even thousands to seats filled that they could never do in-house without incurring massive expense and management. I will say though, for startups there are other more relevant options.

Imagine a high end call center with all American associates, best in class client services and lower costs and more flexibility that utilize the newest in Omni channel communication channels and cater to companies that have the need to outsource 5-50 seats. These are your US Boutique Contact Centers.

I have operated in both environments and love the hands on attitude, quality and flexibility of the smaller center especially for youthful growing organizations that are looking to outsource for the first time. The ability to grow with smaller outsourcing clients and really have an impact on their customers and their bottom line is something that really drives the operators of smaller high quality centers and provides a great service to startup companies.

Some of the great qualities of a Flexible US Call Center partner:

1.Quality- When you go offshore or a large call center agrees to take a smaller program are you comfortable with your program being in a room with hundreds if not thousands of other seats that are catering to many other clients? When you are the small fish in the pond, the time and care for your program gets treated as such.

If you place that same 10-50 seat program in a 150-300 seat center the level of quality and care rises as the importance of your program to the outsourcer rises. I really believe that you should only outsource to a Contact Center where your program will take up at least of 3-5% of their seats. You know they are going to really work day in and day out for your business. When you are only .00001% of a large centers business do you really think they are maximizing your program….human and business nature tells a different story.

You get to focus on your core business while a professional US call center handles your sales and customer needs.

2. Pricing- This is one of the largest differences and most misunderstood pieces of outsourcing. For the most part (and speaking from my experience) smaller call centers are more entrepreneurial just like a startup. Their setup costs are less stringent. Their cost per hour or by the minute for the most part as well is very negotiable. They do not have the high overhead of other departments to have to bill to. I know at my center we can undercut all the big boys because of how lean we are, most of the smaller US centers think the same.When you are a smaller client you are at the will of the larger call center. They will charge you for everything because they can. You will pay setup fees, IT fees, and fees to setup reporting fees for scripting. The larger call center’s per hour or per minute rate will be set for you. Don’t even ask about changing a report or a script or god forbid the screen after the initial setup…you will be charged.

3. Client Service- This in my opinion is the biggest difference between the large and smaller centers. Many of the larger call centers have you call the operations person on the floor to have a production problem taken care of. They make you put in a trouble ticket for an IT change or call “creative” to have a scripting change done. I personally think that shows a lack of caring and empathy for a client. If the call center can’t show that to you, how are you to trust them with your customers!?

Most of the smaller call centers give you access to 24/7 client support with one person who understands your program inside and out. When you have a problem you get one point of contact for all you issues. You cannot put a price on that kind of peace of mind.

4. Partnership- Smaller call centers lend themselves to really partner with a client, something that cannot be undersold when dealing with startup partners. Try telling a large center you want to AB test a new product with just a couple associates next week. That would never happen and if it did would come with exorbitant costs. With a smaller center not only would it happen, they would bend over backwards to make its success.  these centers cater to the needs of a startup.

Smaller centers don’t just “work” a program and go home. They monitor, find improvements, scour reports to make every program a client brings a success. You get so much more then human making or answering calls.  I personally never stop thinking about my clients and their programs.

There are so many reasons why outsourcing to the right partner makes sense for your startup. There are call centers out there that cater to all companies no matter the size or budget. Do not think that the big boys are the only game in town.  Rethink how outsourcing is done, your customers will appreciate it!

Thomas Laird is a customer service and contact center consultant and operations professional with over 25 year of experience. Thomas is currently the CEO of Expivia Interaction Marketing Group, Inc.  and usacallcenter.net A 100% onshore multichannel contact center and lead writer for the Contact Center Muse Blog.

For More information on how we at Expivia Interaction Marketing Group May be able to help your startup, please fill out the form below for more details!

Think You are too Small to Outsource Your Customer Service or Sales…Think again!

www.usacallcenter.net

So you started your in-house call center with a couple of office workers sitting the back with a phone.  It now has grown to the point where you are not servicing customers and your customer service department is inefficient, expensive and not providing the quality that your product or service demands.  Plus you are tired of handling call-offs and turnover. What do you do?

You have looked into outsourcing but every consultant or call center has told you that no one will take anything less than 25 seats and the setup and cost structure is outrageous. All you are looking for is to outsource 10 maybe 12 seats…I have heard this story time and time again.  The alternative is here.

usacallcenter.net at Expivia is a contact center whose niche is high quality USA customer service support and sales that excels in the “small program” that the mega centers won’t even consider.  Located in Erie, Pennsylvania, we have built our business of servicing programs that are less than 50 seat and most of them are less than 10.  We have the processes for quality and pricing in place to make outsourcing your program an easy adjustment.

In our 30 years’ experience in the outsourcing business we have seen more and more how smaller type programs had gotten the squeeze and are very difficult to place. Mega call centers have Mega budgets and overhead that makes taking projects under 40 seats not a profitable venture for them.  Sad thing is these companies looking for help with 5, 10 or 20 seats are the companies that may really need the service yet not one will help.  We have shifted our business model to help these organizations.

At Expivia you will get all the technology and processes that the “big boys” have (inbound, outbound, chat, email, video) with the quality of American associates.  Expivia has partners as well in the near-shore and offshore markets so we can help you even if you are looking for a hybrid model.  Companies are using our American agents for voice buffered with an offshore partner for chat and email making is a truly cost effective process.  We at Expivia would run your program so you would have one point of contact for all your call center needs no matter what type of model you are looking to utilize.

We have or are working with some of the largest brands in the USA, startups, retailers and small businesses.  We do not discriminate.  We take the burden away from you running your customer service, inbound/outbound sales programs.  Let us handle your customers while you handle your core business.  It’s time to give your customers a world class service and sales experience, let us help. No program or company is “small” at Expivia.

For more information:

Thomas Laird is a customer service and contact center consultant and operations professional with over 25 year of experience. Thomas is currently the CEO of Expivia Interaction Marketing Group, Inc.  and usacallcenter.net A 100% onshore multichannel contact center and lead writer for the Contact Center Muse Blog.

 

 

In-house or Outsource, What to do?

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Post 5: In or out?

Keeping call center operations in-house or outsourcing call center operations and customer service is a topic that many organizations struggle with.  While you are giving up control of your customer experience to a 3rd party,  the perception that in-house facilities are ALWAYS better is in my opinion, false.  Just like post 3 in this series on “Self-Service”…if you are looking to outsource strictly to save money then you are doing it for the wrong reasons.  Yes that is an ancillary benefit but one that will bite you in the long run if you choose the wrong partner.

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Looking for an outsourcing partner for your customer service and/or sales can be a daunting task for many organizations. It is very difficult to give up some control and trust the service to your organization’s customers to an outside group.

Having 20 years experience in the BPO call center arena, I wanted to give some basic thoughts as to some main points that a company should be looking at during the early stages when deciding on a call center partner.

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Time to Wake Up to In-Shoring Your Customer Service/Sales to American BPO’s

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A wide variety of companies may want to look at outsourcing their customer service as a way to give great service to their customers while still being able to concentrate on their core business. This is something I think is especially helpful for newer businesses that want to make sure that their customer are handed with the skill and technology offerings of larger competitors.

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